1. What Are Cookies?

Cookies are small text files stored on your device. They help improve functionality, measure performance, and understand visitor activity.

2. Cookies We Use

2.1 Essential Cookies

Required for basic site functionality.

2.2 Analytics Cookies

Used to analyze behavior and performance via:

• Google Analytics (GA4)
• Hotjar
• Dealfront

2.3 Functional Cookies

Improve navigation and remember certain preferences.

We do not currently use advertising cookies.

3. Why We Use Cookies

To:

• Analyze website usage
• Improve performance and UX
• Understand user behavior
• Support core site functions
  

4. Third-Party Cookies

Third-party services like Google, Hotjar, and Dealfront may place their own cookies.

Each provider has its own privacy terms.

5. Managing Cookies

You can disable cookies in your browser settings.

Disabling some cookies may affect functionality.

6. Updates

We may update this Cookie Policy at any time. Updated versions will show a new “Effective Date.”

7. Contact

Brand2 LLC
Westwood, New Jersey
contact@thebrand2.com
+1 646 334 1872

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